Distribution

Distribution

We were first undecided as Icon had mad so many “iconic” films but at the same time we felt that Optimum had more in common with Void.

Icon

http://www.iconmovies.co.uk/lookingforeric/

If icon were our distribution company then our film would have more exposure in most probably in multiplex such as the Odeon. The one film that carried similar traits to ours was, “Looking for Eric”.

Optimum Release

However, as Optimum distributed, “This is England”, our inspirational film, it would make a lot more sense to have them distributed void. Although they are better known for releasing thrillers and especially action.

http://www.optimumreleasing.com/theatricals.php

we finally decided on Icon because, as our film was produced by an independent production company, it would need a lot of exposure to get noticed and we believe Icon could give us that kind of marketing.

Evaluation of Film Conventions

Evaluation of film-conventions

I will evaluate two components of the film, and whether

I will evaluate the logo and the title. This includes the conventions and how the logo and title may subvert or conform to the social realism genre.

The logo is conforming to various other logos because it has the black background and white writing. But I think that it reflects the genre because of this. I think it shows the contrast in the real world and how social realism portrays this. The font of the logo also reinforces this. I think that the image and the effect on the logo are subverting traditional production logo; it appears to have a fade this something that is not always seen on production logo. Unlike the ‘Working Title’ logo, which looks like this.

Although ‘Working Title’ makes ‘British’ films, these can differ from Romantic Comedy to Social Realism. Their logo is more neutral in comparison to our logo. Their logo is actually very different to ours. The colour scheme is reversed, rather than having a black background they have a whit one, but this is not something that was considered for our logo, because the logo is supposed to reflect the nature of the film we created, this also something that we wanted to reflect on the title.

The title is something that also conforms and contrast traditional titles for films of the social realism genre.

This is the title for our film.

The title is central to the type of film we wanted to create, that is why the title was created whilst the editing was near the end, because it was after the editing that the film had more of message and conforms to the social realism genre.

In comparison to the ‘This is England’ title our title is dark and the film itself is dark. But the ‘This is England’ title is brighter, although the film itself is darker. The effect on the text is similar to the effect we used. Our title was inspired by this, because it subverts the traditional design of a film title, but there is not a ‘traditional’ design for social realism films. But I chose the black background because it connotes the films characters and represents the genre as being simple and bleak.

Creating the music for our film, using GarageBand

Garageband

I felt that this was the most enjoyable process because we got to create our own sound that fit what we were trying to portray in our film perfectly. We were allowed a short cut to the soundtrack where we were directed to a copy-right free website and scout for a song that, ‘kinda’ fit the emotions shown on screen, however we thought that if we’ve come this far through technical hitches and after hours editing, we might as well go as far to make, from scratch, our own music.

At first it was a challenge, as neither Maurice nor I, the sound engineers on our project, had ever used Garageband before, but we knew what we wanted the end product to sound like. As we had tight schedules in class, we persuaded our dream of creating the perfect sound after school and in our free periods, setting homework for ourselves such as watching endless tutorials on Youtube.